ABOUT THE BRAND

At Karl Lagerfeld, we are driven by Karl’s mantra: “Embrace the present and invent the future.”

Always contemporary and forward-looking, the House of KARL LAGERFELD shares the creative vision and design aesthetic of its iconic founder, Karl Lagerfeld.

We are the only fashion house that carries Karl’s name on its door and we strive to live up to this responsibility in everything we do, every day, with the utmost joy and passion.

Our headquarters in Paris and in Amsterdam are home to a highly diverse and driven team of KARL family members that hail from over 50 countries. Together, we aim to create meaningful stories and product concepts that connect to Karl’s world and iconic attributes.

Women’s & Men's ready-to-wear, bags, small leather goods, swimwear and underwear are managed directly from our Amsterdam headquarters, while other categories, including footwear, fragrances, eyewear and more, are developed with best-in-class licensing partners.

We connect with our consumers on multiple levels, ensuring that our online and offline approach goes hand in hand. We thrive to maximize consumer engagement via more than 200 KL stores worldwide, our premium wholesale partners, and our strong digital footprint, spearheaded by our KARL.COM flagship store, which reaches 96 countries. Our digital channels currently represent more than 30% of our overall full-price business.

We are a dynamic, fast-growing and inclusive company built on professionalism and strong values. At KARL LAGERFELD we’re committed to working toward the highest standards of sustainability and integrity across all areas of our business. In 2019, KARL LAGERFELD joined as a founding member of the Fashion Pact, a global sustainability initiative seeking to transform the fashion industry through objectives in three areas: climate, biodiversity and ocean protection.

The Role:

The Digital Communication Intern will support the Digital Communications and Marketing Team Lead on the execution of all communication driven marketingprojects involving content creation such as: campaigns, native content shoots and events.

Cross-Functional role engaging with digital marketing, PR, Press and Image teams to maximize brand content production and use across all direct-to-consumer communication platforms.

Key responsibilities:

Support on the production and planning of all content creations projects for digital marketing driven campaigns.

Support onCampaign 360 briefs

Support on Campaign 360 reports.

Assist on photo and video briefings for brand events.

On-going digital content best practices benchmark.

Help identify content creators and social media trends that fit our brand. 

Support on assets approval and feedback.

Organizing folders & assets on the internal server to keep a clear and consistent folder structure.

PROFILE:

Highly creative, with a strong attention to detail.

Good knowledge of the social media landscape – especially TikTok and Instagram.

Able to prioritize and multitask.

Able to work independently as well as in a team.

Interested and passionate about the Fashion, Luxury, and Retail industry.

Flexible and adaptable, with a positive attitude.

Able to work in a fast-paced and high-pressure environment.

Fluent in English – French is a plus – willing to work in an international environment.

Start date: 10th of February 2025 / Available for 6 months / Full- Time

Convention de stage is mandatory

Why #TEAMKARL? (HQ)

· Learning and development courses/trainings

· Opportunity to make an impact

· Remote working arrangements

· Working in the heart of Paris

· Brand discounts

· And exclusive sample sales only for #TEAMKARL

JOIN #TEAMKARL

The collective vision of KARL LAGERFELD is to be the most connected global designer brand, inspiring consumers through luxury collections and immersing them in the World of KARL. If you are interested in joining #TEAMKARL, we invite you to submit your application today.

At #TEAMKARL, everyone has the freedom to give their opinion, grow in their career and be part of a genuinely caring and inclusive team. We welcome people from all backgrounds, with different perspectives, ideas and experiences to work with us.

Karl Lagerfeld

Digital Marketing Intern

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